當我們在關注競爭品牌而不是從消費者的真實需求出發，事實上，我們正在親手打造一個同質化的時代，而對消費者來說，您的品牌正離他們越來越遠。

When we are paying attention to brand competition rather than begining from the actual demand of consumers, in fact, we are fashioned an era of homogeneity, and for consumers, your brand is far from them.

而當我們暫時停止關注競爭品牌，試著和消費者拉近距離，您會發現，你突然擁有了嶄新的視野。

And when we stop focusing on competitive brands and try to get closer to consumers, you'll find that you suddenly have a new vision.